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Yahoo! Canada's Yahoo Search Marketing (YSM) Announces Relationship Extension
Written by Clive Hobson on January 11, 2008

We are excited to continue our business relationship with these leading companies, said Maor Daniel, National Marketing Manager with Yahoo! Search Marketing

Toronto, ON - January 10, 2007 - Yahoo! Canada announced today that Yahoo! Search Marketing (YSM) has solidified and extended its relationship with three of Canada's leading small and medium business organizations, SOHO Business Group, Massive Events and Online Revealed.

"We are excited to continue our business relationship with these leading companies," said Maor Daniel, National Marketing Manager with Yahoo! Search Marketing. "These three organizations are proof that small & medium businesses are the true engines of Canada's economic growth. With Canadians spending more than 40 hours a month online and searching more than 33 millions terms a day it is crucial for Canadian businesses to understand how to grow and profit from their online presence."

More about These Organizations

SOHO Business Group is for Businesses on the Grow! Founded by Moe Somani in 1996, SOHO is a national marketing company focused on connecting Canadian businesses with tools, benefits, savings, resources and special events. Its primary business activities include, online marketing, relationship marketing, lead generation, and event planning. SOHO customers range from thousands of small and medium-sized businesses across Canada to many of Canada's leading corporate service providers such as Yahoo! Canada, TD Canada Trust, Rogers Communications and Grand & Toy.

Massive Events Co. is the producer of Canada's largest business-to-business technology show. The Massive Technology Show is a three-part interactive forum that showcases technology to the general business community, and connects tech-industry leaders with business decision-makers from various sectors including education, film, professional services and retail. Building on the success of its Vancouver show, Massive expanded across Canada in 2007 and 2008 with new shows in Edmonton and Toronto. Massive Events Co. founder and CEO Lindsay Smith is one of Canada's top emerging entrepreneurs and the National President of the Wired Woman Society.

Online Revealed Canada's conference and seminars offer a unique approach to providing information and insight in the ever changing online market place and how Canadian tourism operators can most effectively leverage the online opportunities. The vision ofOnline Revealed Canada is to facilitate hands on education seminars within the travel industry. The sessions and workshops are geared towards educating small and medium tourism owners and operators about online opportunities. The annual conference is held each May with additional regional educational exchanges held across Canada throughout the year.

About Yahoo! Canada
Yahoo! Canada Co. is a leading Internet destination that provides online products and services to meet the needs of Canadians and offers a range of tools and marketing solutions for businesses to connect with Internet users. Yahoo! Canada services Canadians in both English and in French through its sites, www.yahoo.ca and http://qc.yahoo.ca. Yahoo! Canada is headquartered in Toronto, Ontario.



For More Information

Clive Hobson
Yahoo! Canada
416 848-6184
chobson@yahoo-inc.com
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